Privacy policy

Last updated: 11 October 2026

This policy explains what personal data Snøluv collects when you visit snoluv.com, place an order or contact the shop, why it is used, who receives it and which rights you have under the EU General Data Protection Regulation (GDPR).

1. Who is responsible for your data

Snøluv is a brand of Nørth Hūman OÜ, registry code 16865564, VAT number EE102922248, Tornimäe tn 5, 10145 Tallinn, Estonia. Nørth Hūman OÜ is the data controller. For any privacy question or request, write to hei@snoluv.com.

2. What data Snøluv collects

• Contact and delivery details: name, email address, phone number, billing and delivery address.
• Order details: items ordered, prices, discounts, returns and order history.
• Payment details: payment method and confirmation. Card numbers are handled by the payment provider and are never stored by Snøluv.
• Account details: login email and saved addresses, if you create an account.
• Messages: what you write by email, in the contact form or in the live chat.
• Device and usage data: IP address, browser, device type and pages visited, collected through cookies and similar technologies according to your cookie choices.

3. Why it is used and on which legal basis

• To process and deliver your order, handle returns, refunds and guarantee claims. Legal basis: performance of a contract (GDPR Article 6(1)(b)).
• To keep accounting and tax records. Legal basis: legal obligation (Article 6(1)(c)).
• To answer your questions by email, form or chat. Legal basis: contract or legitimate interest (Article 6(1)(b) and (f)).
• To prevent fraud and keep the shop secure. Legal basis: legitimate interest (Article 6(1)(f)).
• To send the newsletter and offers, only if you have subscribed. Legal basis: consent (Article 6(1)(a)), which you can withdraw at any time with the unsubscribe link.
• To measure visits and show relevant advertising, only with your cookie consent. Legal basis: consent (Article 6(1)(a)).
• To ask for a review after a purchase. Legal basis: legitimate interest (Article 6(1)(f)); you can decline or unsubscribe.

4. Who receives your data

Snøluv does not sell personal data. Data is shared only as far as needed with:

• Shopify, which hosts the shop and checkout. Shopify's own use of data is described in the Shopify Consumer Privacy Policy.
• The makers and suppliers who ship your order. Many pieces are sent directly from the maker, so they receive your name, delivery address, phone number and the items ordered.
• Carriers that deliver your parcel.
• Payment providers that process your payment at checkout, such as the card processor, PayPal and Revolut.
• Service providers for live chat (Tidio), review invitations (Trustpilot), email delivery and appointment booking (Calendly), when you use these services.
• Advertising and analytics partners such as Google and Meta, only if you have accepted the related cookies.
• Authorities, when the law requires it.

5. Cookies

Necessary cookies keep the cart, checkout and language settings working. Analytics and advertising cookies are used only after you accept them in the cookie banner. You can change your choice at any time by clearing the cookies in your browser, which shows the cookie banner again, or by writing to Snøluv.

6. Transfers outside the EU

Some service providers, such as Shopify, Google and Meta, may process data outside the European Economic Area. In those cases the transfer relies on an adequacy decision of the European Commission, such as the EU and US Data Privacy Framework, or on the European Commission's Standard Contractual Clauses.

7. How long data is kept

• Order and invoice data: seven years, as required by the Estonian Accounting Act.
• Account data: until you delete the account or ask for deletion.
• Newsletter data: until you unsubscribe.
• Messages and support requests: as long as needed to resolve the request and any follow up.
• Cookie data: for the lifetime set by each cookie, which your browser shows.

8. Your rights

Under the GDPR you can ask Snøluv to:

• give you a copy of the data held about you (access);
• correct inaccurate data (rectification);
• delete your data, unless the law requires it to be kept (erasure);
• restrict how your data is used (restriction);
• send your data to you or another company in a common format (portability);
• stop using your data based on legitimate interest or for direct marketing (objection);
• withdraw consent at any time, without affecting earlier use.

Write to hei@snoluv.com. Snøluv replies within one month and may ask you to confirm your identity first.

9. Complaints

If you are not satisfied with the answer, you can complain to the Estonian Data Protection Inspectorate (Andmekaitse Inspektsioon), Tatari 39, 10134 Tallinn, www.aki.ee, or to the data protection authority in your country of residence.

10. Children

Orders can be placed only by adults aged 18 or over. Snøluv does not knowingly collect data from children. A parent or guardian who believes a child has shared data can ask for it to be deleted.

11. Security

The shop and checkout use encrypted connections, and access to customer data is limited to the people and services that need it. No method of transfer or storage is completely secure, so avoid sending sensitive details by email.

12. Changes to this policy

When this policy changes, the new version is published on this page with a new date.

Related: Terms of service · Returns policy · Contact